Ricoh

“A professional and welcoming office that visibly brings together innovation, collaboration, and sustainability.”
1500 m2
Amsterdam
Ricoh Amsterdam_7
Ricoh Amsterdam_7

The project

In short

Amsterdam
1500 M2
Completed in 2024
Ricoh, an international technology company, renews its office environment every five years to make strategic decisions in the areas of cost, efficiency, and sustainability. Parella supported Ricoh in the relocation and full realization of their new headquarters in the Keynes building in Amsterdam, with the goal of creating a future-oriented and cohesive working environment.

Scope of services

Brokerage
Design & Build
Workplace consultancy

The conception & realisation

For the second time, Parella supported Ricoh in its workplace strategy—this time during the relocation to the top floor of the Keynes building. Across approximately 1,500 m², we realized a new office interior aligned with Ricoh’s core values: innovation, creativity, and efficiency.

The process began with brokerage and location advisory. Through a stay-or-go analysis, a new location with a high-quality existing fit-out was selected. This decision reduced investment costs, shortened the project timeline, and supported Ricoh’s sustainability objectives.

The workplace concept focused on collaboration and space efficiency. Whereas Ricoh Europe and Ricoh Netherlands were previously spread across two floors, they are now brought together in one open-plan office with a central core. A flexible workplace concept, supported by Ricoh’s own booking system, ensures optimal use of the available space.

Project management ensured both the functional and technical quality of the office. Dedicated LAB environments were created for testing printers, innovations, and delivering training sessions. As a result, the office now serves as a central hub that fosters collaboration, knowledge sharing, and productivity.

Graphic elements, illuminated Ricoh branding, and sustainable materials give the interior a distinctive identity, making the design both professional and welcoming. The result is a dynamic, future-proof working environment that inspires on a daily basis.

Do you have a question about your office accommodation, your organization’s way of working, or are you ready for a new office interior?
We are happy to advise and support you from strategy through to realization. Get in touch via [email protected] or call +31 (0)20 670 80 90.

COLLABORATIONS
This project was realized in collaboration with several partners with whom we greatly enjoyed working. Our thanks go to:

Project management: Parella
Design: Ten Design (UK)
Contractor: Techno Projects
Interior builder: Haklander
Flooring: De Kruijff
Installation consultant: Groen en Aldenkamp Installatietechniek
Planting: Greenstories
Signage: GCC Creative Makers
Photography: Hans Gorter

discover the project in pictures

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